To create an identity for a staff trip to Banff in Canada, curating a visual aesthetic that captures adventure, nature and Canadian culture.
Brand Identity · Print · Email Design
BRIEF
The logo identity takes inspiration from Banff’s natural landscape, whilst applying Chromebook’s colour scheme and fonts throughout. Versatility was key as the ident was transferred over a number of promotional products such as: pin badges, lanyards, presentations, games, name cards, booklets, merchandise, etc.
